Send recurring order transactions and subscription-related events from RecurrinGO to your Google Analytics 4 property.
Prerequisites:
A Google Analytics 4 property (UA is not supported).
Access to Admin in GA4 to view Data streams and create a Measurement Protocol API secret.
Your Shopify store has the standard GA4 snippet installed (via Shopify or your theme/app).
Access Google Analytics integration by navigating to:
RecurrinGO → Settings → App integrations → Google Analytics
What you can do here:
Enable/disable the GA4 integration.
Connect your GA4 web data stream using:
Measurement ID (format:
G-XXXXXXXXXX)API secret key (for Measurement Protocol)
Use GA4 reports (Realtime, Events, Conversions, Explorations) to analyze subscription activity.
What gets tracked?
Recurring order transactions and subscription-related events from RecurrinGO are sent to your GA4 property via the Measurement Protocol.
Once connected, you’ll see these events under Reports → Engagement → Events and in Realtime.
Tip: After events appear, you can mark important ones as Conversions in Admin → Conversions.
Step-by-step: Connect GA4
Open the integration page
Go to RecurrinGO → Settings → App integrations → Google Analytics.Enable the toggle
Check Enable Google Analytics integration.
Grab your GA4 Measurement ID
In a new tab, open Google Analytics → select your GA4 property.
Go to Admin → Data streams → Web → [your stream].
Copy the Measurement ID (looks like
G-XXXXXXXXXX).
Create an API secret key (Measurement Protocol)
In the same Web data stream, scroll to Measurement Protocol.
Click Create → name it (e.g., “RecurrinGO”) → Create.
Copy the API secret.
Paste & save in RecurrinGO
Measurement ID: paste your
G-…value.API secret key: paste the newly created secret.
Save/confirm.
Verify events
In GA4, open Reports → Realtime or Admin → DebugView.
Perform a subscription action (e.g., start a subscription, renew, or complete a recurring order) and confirm you see incoming events.
Best practices
Use one GA4 property per storefront to avoid mixed data.
Time zone & currency in GA4 should match your Shopify settings for consistent totals.
If you use Consent Mode or region-based privacy controls, make sure your GA configuration allows server-side Measurement Protocol hits.
Troubleshooting
👉 “Invalid API secret” or no events arriving
Recreate the Measurement Protocol secret in the same web data stream you used for the Measurement ID and paste it again.
👉 Events not visible
Check Realtime first; standard reports can delay 5–15 minutes.
Make a fresh subscription action after enabling (data isn’t backfilled).
Ensure your storefront runs GA4 (no blockers in theme/apps) and that ad-blockers aren’t blocking your own test.
Need Help?
If you have any questions or need help, please contact our support team.
📩 Contact Support: Reach out to us via live chat or send an email to [email protected]